Pascal Tshibanda
CONTRIBUTOR | CITIZEN 2026 | Pascal Tshibanda is Head of Communications at Norrköping Municipality. Previously, he served as Communications Director in Botkyrka and Head of Communications in Katrineholm and Falköping.
Citizen 2026 | See full event info
Co-created communication for sustainable local communities
Pascal is passionate about what he calls co-created communication. His most recognised project is Botkyrka Municipality's TikTok initiative, where he gave young people in particularly vulnerable areas a platform to tell their own stories. The result was several million views, the Stora Kommunikationspriset 2025 (Swedish Communications Award), and the European equality award ECCAR Award.
A former journalist with an academic background in sustainable development and psychology, he is now a jury member for Stora Kommunikationspriset. Pascal's philosophy is clear: the municipality should not speak to its citizens, but co-create with them.
Registration open now
Our goal is to make this accessible - we're focused on covering costs for the event, not making profit.
What does it cost
- Full-day experience in Stockholm - including networking, lunch, and optional evening program: 1500 SEK for Innocode clients & 2000 SEK for non-clients
- Digital participation - including all speakers and recording: 1000 SEK.
- Practical workshop program, Friday morning - included for all visitors in Stockholm who wish to attend.
- Overview, all sessions and the full agenda here.
Sign up for your participation
For payments/invoicing - we will be in touch.
Municipalities should not only communicate to citizens, but rather co-create with them.
Registration
Our goal is to make this accessible - we're focused on covering costs for the event, not making profit.
What does it cost
- Full-day experience in Stockholm - including networking, lunch, and optional evening program: 1500 SEK for Innocode clients & 2000 SEK for non-clients
- Digital participation - including all speakers and recording: 1000 SEK.
- Practical workshop program, Friday morning - included for all visitors in Stockholm who wish to attend.
- Overview, all sessions and the full agenda here.
Sign up for your participation
For payments/invoicing - we will be in touch.
