Clear results: fewer phone calls and more efficient communication

Farsund municipality has seen a significant drop in inquiries after strategically focusing on information work and digital accessibility.

  • Reduction in physical visits: Preliminary figures show a 34% decrease compared to January last year.
  • Fewer phone calls: Although more time is needed for a full comparison, it’s already clear that the number of calls has declined.
  • The impact of targeted information: Communication efforts and the introduction of direct navigation options have led to a total reduction of at least 30% in switchboard inquiries in 2024 compared to 2023.

At the same time, usage of the resident app shows that people actively use the digital channel. For example:

  • 3,101 new app downloads, representing 31% of the population
  • 60.34% of users have enabled push notifications
  • 50,003 unique page views on the front feed

This demonstrates that residents value a channel where information is easily accessible – and that the municipality saves time by not having to answer the same questions repeatedly.

What does this mean for the municipality?

When residents can easily find answers to their questions through a digital channel, it frees up capacity for municipal staff. Time previously spent handling simple inquiries can now be used more effectively for other tasks.

For Farsund municipality, this has been an important step toward a more modern and accessible public service. Through a combination of targeted communication efforts and an easy-to-use digital platform, the municipality has achieved:

Better information flow – residents find information faster
Less pressure on staff – fewer repetitive inquiries
Higher engagement – more residents use digital channels actively

Farsund leads the way – what can other municipalities learn?

Farsund municipality has shown that a good resident app not only improves the user experience but also helps make municipal operations more efficient. By combining communication efforts with a user-friendly digital platform, municipalities can reduce inquiries and free up time for more important tasks.

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